In the first speech, it is worth noting that the verbal inscription has become white. The red-white-orange color palette has remained unchanged, while other elements have succumbed to significant updates. The logo was updated by the popular Mexican designer Carlos Villaseñor Musquis. The last to date, the redesign, was completed in 1992. The space between the orange lines was white. At the same time, the lines became smaller the farther from the brand name they were. At the same time, it was decided to add three horizontal orange stripes at the bottom of the inscription. The inscription was on a white background. The key element was the verbal inscription, which remained identical to the original version. The cart image has been removed because, over the years, “Oxxo” has already become synonymous with affordable shopping for many. The original version of the logo lasted only a few years and was later somewhat simplified. As a result, these lines represent a handle that the customer can use to hold the cart. Of particular note are the elongated stripes in both “x”s, one below the other diagonally. All letters are lowercase, which should inspire confidence on the part of buyers. Under the emblem was the name of the store, “Oxxo.” It is made using a classic sans-serif typeface. Immediately after getting acquainted with it, the buyer has an association with shopping since the key element is a grocery cart with products inside. The first version of the logo is presented in red. They are located in small towns and metropolitan areas, including Mexico City. The number of mini-stores continues to grow. Every day, Oxxo stores serve about 50 million people in this country. It is the largest retail chain in Mexico. Therefore, the changes are purely style-related. This was made possible not only by a progressive advertising campaign but also by using a catchy red and white color scheme, which has not changed since the project’s launch. Visual recognition of the brand is at a high level. Moreover, the redesign made only minimal changes related to the location of the elements. These are codes or other offers for Otixo which have previously expired, or which our community of users has voted down over time although they might still be valid.Given that the target audience of the chain of stores is almost every resident of Mexico, the company tried to make an intuitive and memorable logo. You may also encounter offers that are labeled "Expired". Be sure to read any comments associated with such codes before trying to use them. These codes appear with a blue "Community-Submitted" tag. Because of the volume of these user-submitted codes, they are not tested, nor guaranteed to be valid by. Other codes may be submitted by our community of users as with any electronic bulletin board. Codes that appear on as Staff Picks (those stamped with a Staff Pick yellow badge, as opposed to blue Community-Submitted badge) have been provided to us directly by Otixo. Enter the code at checkout to see the updated discount price or free shipping offer if your purchase qualifies. If the offer is associated with a coupon or promotion code, simply click on the code and shop through the page that opens on the Otixo website. The discount or offer will appear upon checkout if your purchase qualifies. If you see an offer on associated with a text link-the offer will say "Click to Redeem", simply click the link and make your purchase through the window that opens on the Otixo web site. Otixo offers discounts and special offers through both text links and banners as well as coupons and promotion codes.
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